Hammersmith and Fulham

345 determined applications · 2023–2025

23%
Refusal rate
One of London's lowest refusal rates
Verified
449
Applications analysed
Every small-site application (1–9 units) in the analysis window
Verified
Verified 23.2% refusal rate — 265 of 345 applications approved
H&F is among the most permissive boroughs for small sites in London.
Verified Design and amenity are the primary refusal grounds
33% design, 27% amenity. Getting both right is the key to approval.
Indicative Strong conversion market
The borough's Victorian and Edwardian housing stock supports a healthy conversion pipeline.

The full report

  • 40–55 page report (HTML & PDF) with evidence-graded findings
  • Density matrix by site type with P20–P75 ranges
  • PTAL-adjusted density lookup table
  • Viability model with cliff chart and sensitivity analysis
  • Area-level approval rate benchmarks
  • Refusal reason analysis with frequency data
  • Conservation area risk assessment

Decision tools

  • Before-you-bid checklist: site-level due diligence prompts
  • Before-you-submit checklist: application quality checks
  • Underlying data in Excel for your own analysis
  • Market Liquidity analysis (speed-of-sale data)

Methodology

  • Complete dataset, not a sample — every determined application
  • Four evidence tiers: Verified, Moderate, Indicative, Anecdotal
  • Statistical tests with sample sizes and significance levels

Borough Intelligence Reports from £1,500. Includes 12 months of free quarterly updates.

View pricing →

Reports delivered via the members’ platform. Includes HTML & PDF report, Excel data, and Market Snapshot.

Want to see the data before you buy?

Download the free Market Snapshot. Key findings, one page, no commitment.